How does new data indicate a widespread network of bots on Twitter preying on brands that support Sleeping Giants Brasil, and what does this tell advertisers online?
This report aims to disseminate research results developed by NetLab UFRJ in partnership with Twist Systems on the creation of the Sleeping Giants movement on Brazilian Twitter networks.
The data presents an important diagnosis for brands that advertise online and are interested in understanding the social and economic impact of disinformation, its forms of financing and consequences for the reputation of companies.