NetLab UFRJ is a research laboratory ininternet and social networks dedicated to diagnosing the phenomenon of digital disinformation and its social consequences in Brazil.
Folha de S. Paulo - February 6, 2026 Civil society organizations, political parties, and government bodies have pointed out to the TSE (Superior Electoral Court) what they see as gaps in the regulation of the use of artificial intelligence in this year’s elections and in the actions of influencers. They submitted recommendations for the TSE’s campaign advertising resolution, which will be published—incorporating the suggestions that are accepted—by March 5. Folha had access t
With the rapid development of digital technologies, preserving the integrity of information in the online environment is a growing challenge. This is particularly challenging in election campaigns: between one election and another, numerous technologies and techniques are developed and refined, and if misused, they have the power to substantially impact public opinion. New problems compound those already existent, expanding their potential for harm beyond the reach of existin
This report is one of the partial results of the project “Impacts of the Digital Disinformation Industry on the Health of the Brazilian Population”, developed by NetLab UFRJ with support from the National Council for Scientific and Technological Development (CNPq) . The main objective of the project is to provide inputs for understanding the ecosystem of fraudulent health advertising, in order to inform public debate and guide strategies to confront health disinformation in
The report "Greenwashing in the Energy Transition: How LinkedIn Ads Distort the Climate Debate and Legitimize Unsustainable Practices" is a groundbreaking study on the presence of socio-environmental misinformation in digital advertising campaigns on LinkedIn. The study analyzes 2,800 ads from 917 companies , published between 2023 and 2025, and shows how national and international corporations have been using sustainability rhetoric to reinforce a "green" image without pro
Last Wednesday (March 17th), the National Television Council (CNTV), together with the National Television Association (Anatel), held a meeting attended by Marie Santini, founder and director of NetLab UFRJ. The presentation, entitled "Freedom of Expression and the Power of Big Tech: The Flaws in the Governance of Digital Platforms", addressed the main challenges presented by large technology platforms in terms of regulation, transparency, and the protection of fundamental
Last Monday (March 16), Fernando Ferreira, an associate researcher at UFRJ NetLab, presented the results of the project “Indicators of Journalistic Coverage of Climate News.” The presentation, held at the UFRJ Technology Park , was part of the 3rd cycle of Special Projects , bringing together researchers and participants involved in initiatives developed by the Technology Park. The project focused on developing indicators to analyze journalistic coverage of climate news in Br
Marie Santini, director of NetLab UFRJ, alongside researcher Andreu Casero from the Universitat Jaume I, participated in the opening keynote lecture for the academic year at the Pontificia Universidad Católica de Chile (PUC Chile) this Friday (March 13), marking the start of academic activities and bringing together students and researchers in the field. Aimed at doctoral students in Communication Sciences, the event addressed the current challenges of scientific production
